Why.
Benefit from AI
Public vs Private AI
AI offers significant business advantages, from automation to data-driven decision-making.
However, companies must carefully choose between public and private AI based on data sensitivity.
Public AI is best for processing publicly available information and general knowledge, while private AI solutions, like TonsleyAI, ensure secure, compliant, and proprietary data processing. By integrating AI automation tools, businesses can balance public data access with secure internal AI capabilities, ensuring both innovation and regulatory adherence.

Proprietary Data
When integrating AI into your business operations, especially when considering using public AI services with confidential or proprietary information, it is crucial to thoroughly assess risks related to data security, privacy, and regulatory compliance. Public AI platforms often grant access to your sensitive data, whether through human oversight or automated systems, which significantly increases the potential for misuse, unauthorised exploitation, or data leakage. Vigilantly addressing these risks not only safeguards your company’s confidential assets and protects customer information but also ensures adherence to applicable laws, regulations, and industry standards.
Data privacy involves safeguarding personal or sensitive information, controlling how it’s collected, used, and shared, to respect individuals’ rights.
Data security refers to protecting data from unauthorised access, breaches, or corruption, ensuring that your proprietary data remains intact and confidential.
Compliance means adhering to laws, regulations, and standards relevant to data protection and privacy, ensuring your business practices align with legal obligations and industry norms.
Data Exposure Risk
Public
AI
Provider
Used
for Model Training
Used
for Business
Accessible
to Staff or Automated Analysis
Data
Retention Period
Data
Exposure Risk
OpenAI
Yes (Opt-Out)
Yes
Yes
Indefinite
High
OpenAI (API)
No (Opt-In)
Yes
Yes
0-30 Days
Medium
Grok / xAI
Yes
Yes
Yes
Indefinite
High
Grok (API)
No
Yes
Yes
0-30 Days
Medium
Meta
Yes
Yes
Yes
Indefinite
High
DeepSeek
Yes
Yes
Yes
Indefinite
High
Tonsley AI
No External
Private Use
No
User Controlled
No